Top findings from our three consumer choice surveys
You know you need to exceed consumers’ expectations—both to attract patients and to keep them loyal. But what exactly do consumers want? And what should you prioritize first?
We surveyed thousands of consumers across the United States to better understand those expectations and learn what drives their health care decisions. Here, we’ve compiled the top findings from our three consumer choice surveys to help you attract patients for on-demand services, retain patients in primary care, and win self-referrals in specialty care.